Mattel India launches new Winx Club, Hot Wheels collections

Mattel India, the toy giant which for years has been creating a world of friends for kids has launched two new ‘must have‘ collections from the popular Winx Club and Hot Wheels franchises. Winx Club is one of the most popular animation series for girls on Cartoon Network and the collection comprises of fairy friends Bloom, Stella, Flora, Tecna, Musa and Layla. Each Glam Magicâ„¢ Fairy doll as they are called this summer in their latest avatar has two exquisite pairs of wings, one glittery jeweled pair and one holographic pair. The little fairies can change the wings and act out the magical transformation that takes place in the show. Each of these beautiful fairies also come with a beautiful designer outfit and matching detailed accessories. The goodies don‘t stop there. Adding to the frenzy of collecting model cars is Mattel‘s Hot Wheels Hot Box offer. This awesome limited-edition Hot Box has slots to store up to 15 cars, and is portable enough to be carried conveniently to any location. Speaking to AnimationXpress.com, Rahul Bhowmick, Head of Marketing, Mattel India Toys shared, "Across the world and indeed across the country, collecting cars is every young boy‘s hobby and passion. Not only does this give boys easy access to the world of speed and performance, but each and every addition to the collection is a huge thrill by itself. Recognizing in India this young boys‘ need to store and display their cars to best effect, Hot Wheels has introduced the Hot Box offer where purchase of any ten Hot Wheels cars entitles the boy to an exclusive Hot Box Collector Case (not available for purchase) absolutely free. What this means for the boys is a never-before opportunity to display their collection to friends in a fabulous environment and ten awesome Hot Wheels cars to kick-start their collection!" The unique Hot Box is designed like a suitcase and aimed at young Hot Wheels fans and collectors alike. Commenting on the offer, Mr. Sanjay Luthra, MD, Mattel India Toys concluded, "With die-cast construction, Hot Wheels cars have always been the rage of young car fanatics across the country. This time we are giving them a never-before opportunity to store and display their favorite car collection in the best way possible with the Hot Box! The Hot Wheels Hot Box will definitely create a buzz in the world of collectors and young car fans alike. Apart from that, it‘s a perfect summer bonanza and makes for a fabulous gift."